{"version":"1.0","generated_at":"2026-09-28T12:54:29.510726","id":1082,"slug":"google-lets-sites-opt-out-of-ai-search-results-knowing-most-have-nowhere-else-to-go","title":"趋势解读：Google lets sites opt out of AI search，解读最新 AI 进展","summary":"Google推出新工具允许网站选择退出AI搜索功能，应对监管压力，同时发布新报告，揭示内容分发的权力博弈。","abstract":"趋势解读：Google lets sites opt out of AI search，解读最新 AI 进展 Google推出新工具允许网站选择退出AI搜索功能，应对监管压力，同时发布新报告，揭示内容分发的权力博弈。 Google推出网站退出AI搜索功能工具，应对监管压力。 AI Overviews月活超25亿，AI Mode超10亿，流量分配失衡。 内容方面临参与即被榨取、退出即失声的两难困境。 Google有替代内容源，短期退出对质量影响有限。 真正制约Google需法律强制付费或反垄断拆分。 谷歌正在推出新工具，让网站运营商能够更好地控制其内容的显示方式以及如何在人工智能驱动的搜索功能中衡量内容，这可能是为了应对监管压力。谷歌表示，AI Overviews 目前每月活跃用户超过 25 亿，其中 AI Mode 突破 10 亿。展望未来，Google Search Console 中的新切换将允许网站运营商选择其内容是否出现在 AI 搜索功能（例如 AI 概述或 AI 模式）中。选择退出的网站不会从这些功能中获得任何流量（这应该不会造成太大损失），但听起来他们会继续获得正常的搜索流量。该公司写道：“除了这些生成式人工智能搜索功能之外，该控件不会用作搜索结果的排名信号。”谷歌还发布了新的性能报告，分别针对人工智能功能的展示次数、页面、国家/地区和设备进行了细分。这两项功能最初都将在英国进行测试，部分原因是来自英国竞争与市场管理局 (CMA) 的压力，该机构今天还发布了首个针对 Google 的行为准则。根据新规则，谷歌必须允许出版商从人工智能搜索功能中删除其内容，在人工智能…","access_level":"public","access_label":"公开","access_mode":"full","is_preview":false,"canonical_url":"https://opc.beizhux.com/content/1082/google-lets-sites-opt-out-of-ai-search-results-knowing-most-have-nowhere-else-to-go","html_url":"https://opc.beizhux.com/content/1082/google-lets-sites-opt-out-of-ai-search-results-knowing-most-have-nowhere-else-to-go","json_url":"https://opc.beizhux.com/content/1082/google-lets-sites-opt-out-of-ai-search-results-knowing-most-have-nowhere-else-to-go.json","published_at":"2026-06-04T03:28:29","updated_at":"2026-09-28T12:18:50","category":{"slug":"hotspots","name":"全球热点解读"},"source":{"site":"the-decoder.com","author":"Matthias Bastian","url":"https://the-decoder.com/google-lets-sites-opt-out-of-ai-search-results-knowing-most-have-nowhere-else-to-go/"},"tags":["AI","Google","The Decoder","内容分发","搜索","监管"],"topics":[{"slug":"ai-daily","name":"AI日报","url":"https://opc.beizhux.com/topics/ai-daily","reason":"这篇内容命中「热点解读」等主题信号。"},{"slug":"ai-tools","name":"AI工具","url":"https://opc.beizhux.com/topics/ai-tools","reason":"这篇内容命中「工具」等主题信号。"},{"slug":"ai-content-growth","name":"AI内容增长","url":"https://opc.beizhux.com/topics/ai-content-growth","reason":"这篇内容命中「内容」等主题信号。"}],"keywords":["全球热点解读","AI日报","AI工具","AI内容增长","每日AI日报","AI信号","热点解读","BuilderPulse","工具","自动化","模型","Cursor"],"questions":[{"question":"趋势解读：Google lets sites opt out of AI search，解读最新 AI 进展主要讲什么？","answer":"Google推出新工具允许网站选择退出AI搜索功能，应对监管压力，同时发布新报告，揭示内容分发的权力博弈。"},{"question":"这篇文章最值得关注的要点是什么？","answer":"Google推出新工具允许网站选择退出AI搜索功能，应对监管压力，同时发布新报告，揭示内容分发的权力博弈。；Google推出网站退出AI搜索功能工具，应对监管压力。；AI Overviews月活超25亿，AI Mode超10亿，流量分配失衡。；内容方面临参与即被榨取、退出即失声的两难困境。"},{"question":"这篇文章和哪些AI专题相关？","answer":"它适合放在AI日报、AI工具、AI内容增长专题里阅读。 关联原因：这篇内容命中「热点解读」等主题信号。；这篇内容命中「工具」等主题信号。；这篇内容命中「内容」等主题信号。"},{"question":"阅读这篇文章建议先理解哪些关键词？","answer":"建议先理解AI日报、每日AI日报、AI信号、热点解读、BuilderPulse这些关键词，再结合正文判断工具、机会或风险是否值得进入自己的工作流。"}],"terms":[{"slug":"ai-daily-term","name":"AI日报","definition":"在AI觉醒星球里，「AI日报」属于「AI日报」方向。持续整理每日AI日报、模型更新、工具变化和行业信号，帮你快速判断哪些信息值得收藏、验证和行动。 每天先看趋势，再决定今天该试什么。","topic_slug":"ai-daily","topic_name":"AI日报","topic_title":"AI日报：每日AI信号、工具动态与行动判断","topic_url":"https://opc.beizhux.com/topics/ai-daily","topic_path":"/topics/ai-daily","url":"https://opc.beizhux.com/glossary/ai-daily-term","path":"/glossary/ai-daily-term","json_url":"https://opc.beizhux.com/glossary/ai-daily-term.json"},{"slug":"daily-ai-briefing","name":"每日AI日报","definition":"在AI觉醒星球里，「每日AI日报」属于「AI日报」方向。持续整理每日AI日报、模型更新、工具变化和行业信号，帮你快速判断哪些信息值得收藏、验证和行动。 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